Link Building Blog has developed a new tool to measure the value of a link from your website. For potential link buyers, the Text Link Ads Calculator can help you gauge what you might want to pay out in today’s marketplace.

To start using the tool, you only need to enter your URL, choose a Website category and number of links to be sold, and finally decide if the links will appear on a single page or site wide. Get an estimation of current market price by selecting on one of the areas on your site where you will place the text link ads.

The calculator factors in six key elements:

• Traffic of your website – the lower the Alexa ranking, the higher the price.
• Link popularity of your website – the more links (and more quality links), the higher the price.
• Theme of your website - there is more demand for some themes than others.
• Number of links to be sold – the fewer the number of links on a page, the higher the price.
• Sitewide or single page placement – “sitewide” vs. on a single page of your website (slightly more value given to links that appear sitewide).
• Location on the page - more value when the links are placed in an area where they have the best chance of being clicked.

Source: Link Building Blog.