Webmaster World forum has an interesting thread about Link Development vs. Traffic Development and Staying with the Times. In the thread, sugarrae posts a detailed, old ways to build traffic/ links and the corresponding new models. If you still depend on the old reciprocal link requests, you need to set your calendar to 2006 instead […]

Search Engine Journal has a link baiting case study, describing their own effort to attract as many as 1,960 backlinks (according to Yahoo!) to the contest announcement page. The linkbaiting idea was getting endorsement from Matt Cutts, a senior engineer from Google. Needless to say, they had surges of traffic as the result.
The take away […]

Todd Malicoat has an interview with Roger “Martinibuster” Montti about recent issues on marketing on the web and its evolution. If you are playing in this field, you know that things change at a rapid rate. For example, earlier this year reciprocal linking was praised as whitehat and everybody was doing it, although Google never […]

A discussion thread at Webmaster World is talking about getting re-indexed by Yahoo! after the penalty. The original poster tried many thing without succeed but when removing link pages and resubmit again, within weeks 3 pages were indexed by Yahoo! and 5 days later the entire site is in.
Another forum regular also has a similar […]

A recent study of search engine clickthrough data conducted by Cornell University and Stanford University shows that up to 42% of users clicked on the top result, and 8% users clicked on the second result.
In the same study, researches swapped the order of the top two search hits but still users clicked on the top […]