The past month the SEO industry has been talking about a story posted on Matt Cutt’s blog. The People’s Cube wrote an open letter to Google because the site (thepeoplescube.com) was no longer in Google’s index. They speculated the reasons are related to Google’s new policies, Google China project and even Marxism.
Matt Cutts responded and […]

Matt Cutts says that Google is now testing Remove result feature on SERPs. Basically, when a googler search for a specific term, he/she now have the control to remove unwanted results from the entries.
There are 3 options available to removed result:

For this search, remove this page
For all searches, remove this page
For all serches, remove all […]

Matt Cutts has just posted about the procedures to filing a reinclusion request. If you are hiring a SEO who uses blackhat SEO techniques to get you there and gets dropped by Google, now you can explain to them after the things have been fixed.
Now we come to the heart of things: what goes into […]

Tim O’Reilly has an interesting and quit comprehensive post about search engine spam conducted by advertisers on O’Reilly sites.
I think the core issue that drives all this debate is advertisers buying ad space not just to take advantage of the branding and traffic but for the benefit of their link popularity.
Do advertisers pay for the […]

This may be a bit late but still highly relevant. Henk van Ess posted on Search Bistro the full Google spam guide in Word document format. The guide is one year old, but 80% of the content is still used by Google’s human raters.
Further research led to Google Spam Recognition Guide for Raters report, but […]